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Showing posts with the label Digital Marketing company in Mumbai

DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING TACTICS

  By analyzing the trends almost every content writing Agency in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services in Mumbai , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic.   2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI da...

DIGITAL MEDIA BUYING AGENCY

  With the expanding crowd of the mobile, desktop, tablet, and banner advertising options, you need an independent voice in your corner to help you navigate the often-bewildering media placement choices that are available now. Digital Marketing Company In Mumbai can be that voice. The team at Crayon Infotech can help identify the specific media options that will most effectively target the demographic you are seeking to reach and make sure that your ad is keyed properly and submitted on time and in the appropriate format. Our experienced team members also know what works in what type of media, enabling them to advise you on different design options for different sites. When you choose Crayon Infotech for your media placement needs, you get it all. Device targeting: We can target the campaign on the support of the device from Ipad, iPhone to Android. This can enable us to make the campaign more effective and successful. Target group: The success of the campaign depends on targeting ...

Guide to Amazon Ads

  Amazon’s consistency, attraction with automation, and frequent price competitions have helped it dominate the e-commerce industry. Last years’ financials show that Amazon India has succeeded Flipkart in GMV sales and has come out as the biggest e-commerce company in India in 2018.   With more than 3,80,000 sellers on Amazon.in selling approximately 170 mn products, amazon ads have not only become a way to ensure higher sales but have started becoming a need to rank higher and drive volumes on Amazon.   Since Amazon is well conscious of that, it plans to target the advertising industry over the next year. With advertising being Amazon’s fastest-developing business, it is already estimated to be the third-largest ad seller in the U.S. directly after Google and Facebook with a 4% market share.   So let’s get begun! What is Amazon Ads? How does it work? Just like Google, when someone searches for an appropriate keyword on Amazon, the products that dominate the topmost ...

Minimalism Web Design Demand

  Look around and you will see ‘Minimalism’ in almost every part of today’s life. The ‘less is more’ philosophy is fast becoming the standard in web designing and digital content space as well. Rightly so, more and more art hubs and web design company in Mumbai are adopting minimalism in their stream of work. After a myriad of colorful and vibrant elements dominating the situation, it is finally the triumph of the simplistic and lucid web designs that do a better job of getting your target audience hooked on to the web site for a larger duration. And of course, an interested audience has a higher chance of converting into a greater number of warm leads and ultimately, larger sales. If you are someone who is looking to make Minimalistic web designs, then here are several guidelines that you should consider as listed by Crayon Infotech, a leading Website development company in Mumbai.   Colour scheme Web designs with a limited colour scheme are currently in trend. Monochromatic ...

Programmatic Advertising & Benefits

  Programmatic online advertising is the computerized transaction of buying and selling advertising online. It’s the process of using various platforms to sell inventory on publishing sites and on the advertising side, buying inventory, and place ads on a publisher’s site. This method of advertising is becoming prominent in the Digital Marketing Company In Mumbai . This used to be complete a manual process, that involved requests for proposals (RFPs), human negotiations, and individual insertion orders. Now, the whole transaction from starting to end occurs in milliseconds and involves many different platforms. The top 5 reasons you should use programmatic advertising Here are 5 top reasons why you should make your advertising programmatic. 1. Spend your advertising budget wisely Programmatic advertising allows you to target users. you can target viewers with the right message, in the accurate place, at the right time. This means you’re using ad budget smartly, eliminating waste on...

EMPLOYER BRANDING ON SOCIAL MEDIA

  Corporat e websites are a passe, gone are the days of people getting moved by the mission & vision statements of a company. Today, digitally savvy people spend hours on social media to search out about the employer brand. But, what is employer branding and how should one go for it? Employer branding is way more than just attracting the true talent. When leveraged in the right manner, employer branding can showcase the company culture, values, philosophy, and growth, drive employee maintenance, engage and amplify the employee network, set thought leadership, help build a talent pipeline and community and attract the best talent. Just put, Employer branding is how people perceive your company. Here’s how you can establish a robust employer brand suggested by Digital Marketing Company In Mumbai : Choose the right platforms Most of the brands fail to think behin d LinkedIn. Not that you require to be on every platform, but choosing the right mix of platforms that align with your ...

Which digital service is suitable for your business?

  Want to grow your company or service? Want to boost traffic on your social media page or website? And do you want to build your product or service a brand? If yes, then you are in the correct place. Developing a business is not that tough if you go for a digital marketing agency in Mumbai . These agencies are focused on results-based marketing in the digital world. These companies are also familiar as a social media marketing agency in Mumbai . Digital marketing companies are the revolution in the world of marketing, due to which the marketing world has overall changed. Digital marketing has emerged its place in the world of marketing as it is the most effective way to promote a business, convert the identity of a business into a brand, and for the foreseeable results. The company helps to market your business through technology. Are you new to this digital era and want to grow your business? Or you are well reputed and popular in the market, but you want to improve your business...

Internet marketing psychology- principles that influence consumer behavior

  It is essential to be well aware of consumer behavior to get great possible results from your marketing efforts. If you know what makes a consumer choose the particular product and that too from your company instead of having many options aside, you will be better able to create a tailored campaign that boosts sales. There are three basic marketing psychology principles that influence consumer behavior which is highly practiced by Digital Marketing agency in Mumbai . Let’s take a look at them and how you can utilize it to your advantage. 1 – Social Proof People usually make their opinions when they see a large number of customers getting attracted towards the product. Positive reviews, user-created content, and a high number of users make much more impact, which will create a mindset of potential customers to buy from a specific brand. Social proof can also turn into an essential reason to entice such customers, which can be done by judging products based on others’ consumer expe...

How you can Prepare Your Digital Marketing Strategy

  From top brands to most start-ups and SMEs have started digital marketing. With so much else to do, how do you go about planning and managing a flexible digital marketing strategy? As well as, how do you complete if your digital marketing strategy will hit the bullseye or fall short of its objective? In this article, I will give you a list of the first three steps to create a digital strategy that can help grow your business. Step 1: Create your buyer's persona. As a Digital marketing company in Mumbai will tell you, generating a buyer persona is a must for a marketing strategy – offline and online. This Will help you to know to get your target audience and what kind of interaction and communication will resonate with them. To build your buyer persona you will go through a lot of research, surveys, and interviews to collect information about your target audience.  Here is a list of aspects you can use in creating your buyer persona. • Location • Age • Gender •Income  ...

WHY SEO IS IMPORTANT FOR EVERY BUSINESS?

  Is search engine optimization essential for different types of businesses – small, medium, or large, or is it important for just a few of them? Do all businesses really require to invest in SEO or can they do without it? Do businesses need to continue using SEO for optimizing once they are flourishing online or can they stop worrying about it? If you consider asking yourself these questions you are doubtlessly at the right place. We are acquainted with the verity that SEO bears the potential to either create or break an online business. Today, we at Crayon Infotech, one of the top Digital Marketing Agency In Mumbai , will explain the fundamental reasons why SEO is not just a digital marketing strategy but also a must for ALL businesses and why it’s so important. Put simply, SEO consists of different strategies, actions, and practices, all of them assuring an organically higher rank of your business on a search engine results page. As an established Digital Marketing Company in Mu...