DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING TACTICS

  By analyzing the trends almost every content writing Agency in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services in Mumbai , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic.   2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI data, will
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Ways To Rank Your Website On Google

 We all look for ways to improve our business visibility on Google and SEO is the proven method to win the game of ranking.


However, the fact provides that SEO is a process, and not an event, thus it takes time, hence we devote this post to assist you to understand the number of steps you require to boost your website ranking.

1. Publish Only Relevant Content

Needless to say, but the quality content is the main driver of search engine ranking plan. There is no strategy or hidden technique that can eventually substitute great content.


The very clear-cut thread of the quality content fabric is interwoven with the targeted keyword phrase for each page. But must follow the rules; don’t over-stuff your content with keywords.

Make your content more relatable by using bold, italics, heading tags in the H1 tag, but make sure that it does not sound TOO much, and let your natural writing style to be consumed by the audience.


Digital Marketing Company In Mumbai always prefer to keep improvising content regularly; calling that search engines, too have their own mind, is not wrong, because your content is every time taken into consideration by the search engines, thus you must update your content daily, to maintain website’s relevancy, thus keeping it fresh and relevant cannot compromise with any other aspects.

2. Keep A Check On Metadata

Every webpage requires information about the content of the specific page, in the form of metadata.


  • Title Metadata- This one is one of the most vital metadata on your page, which aims for the page titles to be appeared at the top of a browser window and reflect as the headline through search engine results.


  • Description Metadata – This metadata is simply the textual description, which the browser uses in the page search return. This very content encourages users to enter the site and access it.


  • Keyword Metadata – This metadata is rarely used to classify search engine rankings.

3. Work On The Links

You will be surprised to get that internal and external links, always give a huge influence on how your website ranks. Thus you require to pay attention to the link.


  • Fix Broken Links - Don’t ignore the broken links, as it constrains the ideal users-experience. You can run your sites with tools like W3C Link Checker, which enables you to spot the 404 errors and fix them.


  • Site Mentions into Links - The Google Alert can help you to bring the attention of many and also, help you keep track of the brand mentions across the web. In the movement of unlinked, you can always contact the webmaster and request to turn the mention into a link.


Google only acknowledges genuine and relevant content, thus if you are serious about taking the benefits from Digital Marketing, then you need to invest your time and efforts with a leading Web Designing & Development Agency In Mumbai and that is none other than Crayon Infotech.

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