DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING TACTICS

  By analyzing the trends almost every content writing Agency in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services in Mumbai , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic.   2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI da...
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Ways To Rank Your Website #1 On Google

 We all look for methods to improve our business visibility on Google and SEO is the proven strategy to win the game of ranking.


However the fact recommends that SEO is a process, and not an event, thus it takes time, hence Best web design & development in Mumbai devote this post to help you know the number of steps you require to boost your website ranking.

1. Publish Only Relevant Content

Unnecessary to say, but the quality content is the key driver of search engine ranking plan. There is no tactic or hidden method that can eventually substitute great content.


The very particular thread of the quality content fabric is interwoven with the targeted keyword phrase for each page. don’t over-use your content with keywords.


Create your content more relevant by using bold, italics, heading tags in the H1 tag, but make sure that it does not sound TOO much, and let your natural writing style to be absorbed by the audience.


Keep inventing your content; calling that search engines, too have their own mind, is not wrong, because your content is regularly taken into consideration by the search engines, thus you must renew your content regularly, to maintain site’s relevancy, thus keeping it fresh and related cannot compromise with any other factor.

2. Keep A Check On Metadata

Every webpage requires information about the content of the specific page, in the form of metadata.


  • Title Metadata- This one is one of the most crucial metadata on your page, which aims for the page titles to be displayed at the top of a browser window and return as the headline through search engine results.

  • Description Metadata – This metadata is typically the textual description, which browser uses in the page search return. This very content helps users to enter the website and access it.

  • Keyword Metadata – This metadata is infrequently used to tabulate search engine rankings.

3. Work On The Links

You will be surprised to understand that internal and external links, always give a huge influence on how your website ranks. Hence you need to pay attention to the link.


  • Fix Broken Links -Don’t neglect the broken links, as it curbs the ideal users-experience. You can run your websites with tools like W3C Link Checker, which allows you to spot the 404 errors and fix them.

  • Site Mentions into Links- The Google Alert can assist you to bring the attention of many and also, help you keep track of the brand mentions across the web. In the case of unlinked, you can always contact the webmaster and ask them to turn the mention into a link.


Google only welcomes genuine and relevant content, thus if you are serious about taking the privileges from Digital Marketing, then you need to invest your time and efforts with a leading Digital Marketing Agency in Mumbai and that is none other than Crayon Infotech.

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