DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING TACTICS

  By analyzing the trends almost every content writing Agency in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services in Mumbai , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic.   2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI da...

WHY EMAIL IS A TOP AND MOST IMPORTANT DIGITAL MARKETING TOOL?

Email marketing is an effective way to reach customers. As much popularity email has, to stand out, the email design and content must be informative and unique. You must always trust a professional Digital marketing agency in Mumbai to create a tailored email design for you so that each communication is relevant and engaging. We, at Crayon Infotech, the leading email design service provider, through our deep research and market knowledge, create an email that is ‘uniquely yours’.
Do you still believe that email not much important? Let us tell why email is one of the prominent tools and an effective email design can do wonders for marketing.

COST EFFECTIVE

  • Economical
  • Effective
  • Easy
These 3 words define why an email was, is and will always be important. The other ways of marketing may incur different expenses but with email design, the added benefit of follow-up will create curiosity about your brand. The TV advertisement, Newspaper Post, Hoarding and other ways of marketing is comparatively costly.

ACCESSIBILITY

Due to increasing access to mobile devices, email can reach as a notification. People are checking their emails all the time- while the drive  to work, during lunch and dinner, while waiting for the doctor’s appointment, at a grocery store, basically everywhere. We have the internet and we have devices to leverage on it. But here is a catch, the email will lead to an increased number of clicks only when the audience got the email design interesting and engaging.
According to one research, almost 91% of people use smartphones to access their email. So, if you are pushing aside the idea of email marketing, you are missing out on many customers. 
MEASURABLE
When you use email marketing software, it is simple to track people who have clicked on your link, opened the mail, and even how many people unsubscribed. This gives it a marketing strategy that can be changed to suit and acquire the trust of the customer back.

TARGET AUDIENCE

Unlike social media campaigns, TVC, Offline Campaigns- that addresses the audience as a whole. Making apt use of email marketing software and generating unique email design enables you to address everyone individually by their name.
The idea that the email is addressed to the customer directly- current or potential, attracts the attention and gives a personal touch, increasing the number of clicks on the website.
Email marketing is broadly used as an efficient and cost-effective method for promotion, building brand awareness, and increasing product sales. It helps in generating the trust and loyalty of the customer base in general.

We are a Digital Marketing Company in Mumbai, provides top-notch email design services. Contact us to get the most from your email marketing and engage the audience’s attention through customized, and unique email design.

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