Posts

Showing posts from June, 2020

DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING TACTICS

  By analyzing the trends almost every content writing Agency in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services in Mumbai , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic.   2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI da...

WHY EMAIL IS A TOP AND MOST IMPORTANT DIGITAL MARKETING TOOL?

Email marketing is an effective way to reach customers. As much popularity email has, to stand out, the email design and content must be informative and unique. You must always trust a professional Digital marketing agency in Mumbai to create a tailored email design for you so that each communication is relevant and engaging. We, at Crayon Infotech, the leading email design service provider, through our deep research and market knowledge, create an email that is ‘uniquely yours’. Do you still believe that email not much important? Let us tell why email is one of the prominent tools and an effective email design can do wonders for marketing. COST EFFECTIVE Economical Effective Easy These 3 words define why an email was, is and will always be important. The other ways of marketing may incur different expenses but with email design, the added benefit of follow-up will create curiosity about your brand. The TV advertisement, Newspaper Post, Hoarding and other ways of ma...

Content Marketing Tips for Small Businesses?

Content marketing isn’t simple like coding that you can crack through trial and error. It is a process in which Content marketing agency Mumbai can bring out from depth through customer research and consistent experimentation. Break the walls, bridge the gap between your customers and your business by investing in the right content marketing services today. The customers around you are being shaped by content. Don’t miss out by not investing in content marketing through content writing, now that you know why content marketing works. What makes content work? You need to keep five things in mind to make sure your content works in the manner that you desire:  Content that doesn’t sell: Don’t sell. Content that directly sells is not different than paid advertising and a decrease in value for customers. Content that has an objective: Without a clear vision and strategy, the brand wouldn’t know what to make out of their content marketing strategy. Content that ...

6 ATTRACTIVE TIPS ON CATCHY CONTENT WRITING FOR ENGAGING THE AUDIENCE

Do you want to create content? Well, that’s great! But, are you aware that in order to create your content worth reading, you should make it unique, related, and up-to-the-minute. You may not always be able to bring up with an original idea for content and may have to take inspiration, from already published stories. In that case, you have to ensure to use your own voice and put your exclusive spin to it. If you want to get what is trending, take a look at the given web content writing suggestions, which will help you in generating fresh content, each time. # GOOGLE NEWS You can search on a comprehensive range of topics on Google News and it is the best platform for offering insight into trending topics in a wide variety of fields. Google is organized in a way that allows you to see the most recent and related topics on the top, followed by the rest. You can smoothly get an idea as to what people are interested in reading, from all over the world. # HOOTSUITE Even though Ho...

3 TIPS FOR MOBILE MARKETING

Did you know that Indians are now spending approximately five hours per day on mobile phones? Chances are you’re reading this article on a smartphone at this time. With so many people spending a lot of time on mobile devices, it’s very important as a business owner, you need to think about how you can get in front of those consumers. Here are some ways you can use as a Digital Marketing Agency In Mumbai you can capitalize on your target audience time on mobile. Make Mobile-Friendly Website One of the main goals for online marketing is to drive visitors to your website, and that goal can achieve form mobile devices. Google announced In 2015 that we are getting more searches happening on mobile phones than on desktop computers. And, now, Google has switched to mobile-first indexing, which means they look at the mobile version of your website instead of the desktop version and deciding the source of a particular site in search results. This means that having a mobile-friendly sit...

HOW CREATIVE WEB CONTENT WRITING CAN IMPROVE YOUR BRAND STORY

Companies providing Website Content Writing Services are experiencing a high demand for brand story creation requests. It is a trend that indicates businesses across various verticals are stepping up efforts to appeal to audience sensibilities. Today, even the strongest of brands can fail to achieve identification due to the lack of powerful content. They spend huge money on advertising but lose out to smaller brands that focus on content. So, how can good content help in telling an exciting brand story? Read on to get a better plan. How To Tell Better Brand Stories with Creative Content High-quality and engaging content is the perfect tool to help a business introduce itself to its target audiences. If you have got an inspiring story to tell, their requirements to be a plan of action for spreading it to the masses. Quality content can be used to induce emotional responses and breed familiarity, and eventually, attract the attention of your brand to its target customers. Ta...

WHAT WHY AND HOW OF BUILDING A BRAND IDENTITY ON SOCIAL MEDIA

We all have been using social media to connect with our community, also random people around the world. This connectivity is the reason that makes social media a greatly powerful tool to grow the brand image. Digital Marketing Agency In Mumbai can help you professionally. Why Is Social Media So Essential? Earlier brands were developed only by creating unique advertising techniques. Posters, press releases, and advertisements on prime time TV were the only options that helped a brand reach a wider audience, but even these marketing strategies were limiting. Since the beginning of social media, things have changed for the better. Now businesses can reach a very broad audience, an audience that is highly connected and engaged. The power of social media is noticeable. Positive recommendations and positive product reviews have an instant effect on how your customers interact with you, and with the global influence of social media sites, you have the capacity to promote your bran...

How To Measure Content Marketing?

The process of writing quality content is simply the base upon which your marketing schemes rest. It goes without saying, your intended audience only transfers value from your content if it is sufficiently informative to answer any questions they might have pertaining to the products and services you have on offer. Having said that, your content writing company in India might write quality, informative content, and there’s still a possibility that they’re not meeting your marketing objectives. If you are unsuccessful in meeting your marketing objectives, the effort that goes into creating quality content is essentially wasted. Is your attempt fetching what you’re looking for? Here’s how you can decide the answer. Social Media And Sharing Most businesses handle multiple social media platforms in order to promote their range of products and services. It is for this reason that measuring the social media success of your content is crucial. The question remains: how do you measure ...

YOUTUBE SUCCESS: TIPS FOR VIDEO SEO

YouTube is the second largest search engine in the world after Google. Many marketers are preferring to invest in YouTube than any other marketing channel. However, uploading a video is not enough to gain views on YouTube. The growth of video content format comes with the need to optimize it for search. But how exactly does it’s SEO work? We have outlined the major tips and tools to boost your YouTube success below: YouTube Keyword Research The first step is to create a list of potential keywords. Just like how written content is optimized, one has to search keywords the video needs to focus on. With a keyword searched, the first place one should put it in the video file, even before uploading it to YouTube.  Technically, YouTube cannot really "watch" the videos you are uploading. There are only so many places one can easily insert the keyword on the video's viewing page once it's published. According to research by our SEO Company in Mumbai , YouTube detect t...

How to Search the Underrated Niches in Digital Marketing?

Making money online through digital marketing is simple. But you need to search for a profitable niche. You will need to create content with your target audience in mind and cater to them with value. The great niches to give a try are those that other digital marketers are yet to explore, and you can be the pioneer. Consumer needs change with new trends coming up frequently. They create magnificent opportunities to fulfill a unique need in the market. Digital Marketing Agency In Mumbai can assist you to build strong presence of your website and business.  Here are some tips to search the underrated niches in Digital Marketing: 1. The first step of starting a blog, whether in the traditional market or online market, is to find where your interest lies. Is it in beauty, food, tech, or finances? Who is your target audience? 2. Use Google Trends. It will give you an idea of what people are searching for, and based on this information, you can find out if there are more websi...

DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING STRATEGIES

By analyzing the trends almost every content writing company in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic. 2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI data, wil...