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Showing posts from March, 2020

DOUBLE YOUR ROI WITH FRESH CONTENT MARKETING TACTICS

  By analyzing the trends almost every content writing Agency in India has followed recently, it leads to some very interesting methods that point at improved ROI. You should try following these tactics – 1. ESTABLISHING AN UP-TO-DATE AUTHORITY: The market is changing repeatedly, and people today invest time on the internet to acquire knowledge on various topics. These can extend from fashion and sports to politics and health remedies. Your content has to be broad and authoritative while also providing interesting information. Using website content writing services in Mumbai , blend content with the purpose of offering extensive knowledge to the readers without having them visit different websites for a single topic.   2. INTEGRATING AI IN YOUR STRATEGY: Artificial Intelligence will soon be driving content marketing. In the near future, marketers will be using acquire data for the creation of customized content for their targeted audience. Businesses, with the assist of AI da...

Why websites should be Mobile Responsive

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Today the entire world accesses the internet on their phone and thus it is necessary  that your website is displayed correctly on whichever screen they are using. You have already seen a decline in business if you still use only a standard website. Digital Marketing Agency in Malad works for branding, marketing with website development and web design effectively. What is Responsive Web Design? The objective of responsive design is to have one site, but with different elements that respond differently when viewed on devices of various sizes. If a website uses responsive design, the tablet version might automatically adjust to display just two columns. That way, the content is readable and easily navigated. On a smartphone, the content might appear as a single column, possibly stacked vertically.  Or perhaps the user would have the ability to swipe over to view other columns. Images will resize instead of alter the layout or get cut off. A responsive website is ex...

5 Things That Must Be A Part Of Your Social Media Strategy

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Social media in digital marketing has transformed into a large industry. every business is trying to keep their presence on social media. For startup brands, social media tactics struggle to attract followers and interaction. Digital Marketing Agency In Malad working dedicatedly on this. Here are five simple things that every small brand or startup must start doing in order to get more followers and improve actions on social media platforms. Customer support Customers try to reach a brand through social media. It serves as an important tool to interact with the customers and answer their queries personally. Micro influencers It is on social media that the big brands are paying so much to the influencers who come with a big price tag. Therefore small businesses can depend on them. These are users who have 4-5 figure followers and can prove to be very cost-effective, even cost free in some cases. Because they are in a flourishing phase just like you, they are likel...

Why Branding Is Important in Marketing?

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brand strategy is a long-term plan for the development of a successful brand to achieve particular goals. A well-defined and executed brand strategy affects all  visible features of a business and is directly connected to consumer needs, emotions, and competitive environments. Today, A modern technique of online brand building is applying to almost every existing and startups companies. Many Digital Marketing Agencies in Malad are working hard to build your brand stronger. Here i am sharing Importance of Brand Strategy: Aim: a functional description of your business Vision: a elevated goal for the company Positioning Statement: a exclusive space in the market in which you intend to operate Personality: characteristics or descriptors used to represents the brand, product, or service Voice: the style of written communication reflects of the brand personality Visual Expression: visual elements, theam (colors, imagery) reflects of the brand personali...

Can social media marketing really help my business?

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Social Media Marketing is something that helps you to stay connected with the audience which is actually in the trend. It is actually a more effective way in comparison with the rest of the mediums to promote your brand. Digital Marketing Agency In Malad will successfully lead your brand. Dealing with an audience who really spends more than 4 hours just on Social Media can be more simple and effective in comparison to the Walk-In audience. Social Media Marketing and its perquisites You can target the audience as per brand’s interest. For example, If you deal in eyewear just run an ad on Facebook and get your target audience. Power of #HashTag is something you can't refuse. Use it on your Instagram and Twitter pages along with your product. What about leads?? Lead Generation campaign has got you covered. Social media is cost-effective Social media reaches all ages and demographics Social media encourages two-way communication Active User Social med...

10 SEO TIPS FOR BEGINNER

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If you have recently launched a new website and are eyeing to optimise it for search engine ranking then these 10 SEO tips can help you to get higher ranking. It will take some time for your website to get traffic and rank higher as well as start getting organic search traffic. But, there are many things that you can do to speed up this process, like many Digital Marketing Agency In Malad will assist you to build your SEO strong, assisting your website get better search engine rankings and more traffic considerably earlier. Here 10 SEO tips are Listed below. 1. Start with Targeting Low Competition Keywords When you initially launch your website, it’s going to have a very low authority on Google, and this also means it’s going to rank lower than recognised rivals for top competition keywords. The easiest way to create new visitors to your website is to target those keywords that are more aggressive. 2. Put Your Primary Keyword On Your Page Meta Tags & Header Tags It is ...

What is a Pillar Page?

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You are going to have a main topic which is also called cluster, which is built around the pillar page and it would cover a specific topic that is related to your business, products and even services. This is going to be the page where all of the fundamental and frequently asked questions would be fully answered and it should have everything that anyone might want to know. By creating these pages that answer the questions that most viewers would have, then the search engines will get to see that the content you are putting up is very informative and relevant. You should also think about how this type of page is different from your regular blog post or web page. First off, this type of content is often a lot longer than any of the average blogs or website pages and it also has a table of contents or even chapters that make navigation easier. If any Digital Marketing Agency In Malad is going to be creating a pillar page you want to make sure that the topic would be able to have so...

Digital Marketing During The Coronavirus

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There is so much information floating around regarding COVID-19: how to avoid it, proper hand-washing techniques, practicing social distancing, what to do if you get the virus and more. But outside of personal concerns, there are added professional concerns for small business owners trying to minimize financial impact on their businesses during this time. Crayon Infotech - Digital Marketing Agency In Malad is working hard these days. If you’re a small business owner or entrepreneur, you probably have additional questions like this: How is COVID-19 going to affect my business? How should I market my business during this time? SHOULD I even market my business ? To answer that last one, absolutely yes . Let’s look at a few ways the rest of us can utilize digital marketing to come out on TOP! Marketing Strategies That You Can Utilize During Coronavirus 1. Social Media Marketing People are spending more time online now. Many adults are working from home, kids ...